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Answer

Can I pay to be recommended by ChatGPT?

Short answer

No. You cannot buy a place inside ChatGPT’s answer, and anyone selling a guaranteed AI recommendation is promising something they cannot control. What you can pay for is help making the information AI assistants rely on complete, accurate and well reviewed, which gives you a better chance of being named.

By Word of Chat · Published 27 October 2026

What you can pay for

  • An audit of what AI assistants say about you now, and who they name instead.
  • Fixing your Google Business Profile, service pages, directory listings and review process.
  • Ongoing re-checks, so you can see whether things are moving.
  • Ordinary advertising, which is labelled as advertising and is not the same as being named in an answer.

Red flags

  • A "guaranteed" place in ChatGPT, Gemini or any other assistant.
  • Reviews for sale, review swaps, or "we will post reviews for you". These break UK consumer law.
  • Pages stuffed with towns you do not cover, or hundreds of near-identical AI-written pages.
  • No clear price, or no clear way to see what changed.

The honest limits

We sell help, not results we cannot control. Our audit and fixes have fixed prices, and we measure before and after the same way, but AI assistants decide for themselves.

Want to know where you stand?

Our free check asks ChatGPT and Google’s Gemini the kind of questions your customers ask and emails you, in plain English, whether you were named and who was named instead. If you want more, every service has a fixed price.

Get my free check

Questions

What about adverts inside AI assistants?

Where an AI service shows adverts, they are labelled as sponsored and sit apart from the answer itself. Paying for an advert is not the same as the assistant recommending you.

Is paying for help a waste of money, then?

Not if the help fixes real gaps, such as an incomplete Google profile or unclear service pages, at a fixed price you agreed up front. Start with the free check to see whether there is a gap worth fixing.

What does Word of Chat charge?

The free check is free. The full AI Visibility Audit is £395 + VAT, and every other service has a fixed price on our pricing page.